On Yahoo: Local lingerie brand Perk by Kate opens its first multi-label store with bespoke services

Excerpt:

Forget big name brands and their mass-produced goods. When it comes to something as personal as inner wear, it’s all about comfort and feeling good, which is what local label Perk by Kate believes in. Established in 2012 by Kate Low, the business started as an online lingerie retailer bringing in cult names like Eberjey, Lonely Lingerie, and For Love & Lemons, gradually expanding to create its own designs in 2014 and offer custom services in 2016.

Now, the homegrown company debuts its first multi-label shop at Telok Ayer, so longtime customers and first-timers can feel fabrics and try on items before making the decision to purchase. With a larger line-up from brands, the store’s sleek and sexy selection includes bralettes and bodysuits from Perk by Kate, Eberjey’s lounge wear, padded bras that go up to 36E/38D by Addiction Lingerie, Cosabella’s maternity range, seamless undies by Commando, and lace slips from Samantha Chang. Bridal parties can also check out Bells & Birds’ custom-made robes here.

Read full article on Yahoo here

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