Est 2012 . THE PERK PROMISE.
Beautiful comfort, lingerie engineered for the way women actually live. Designed by woman, for women.
Real women try ons
Featuring @molly_chiang
As seen on
For every occasion
Where soft mesh meets luxe lace in this dreamy babydoll silhouette
Most asked for shade
Our new iconic colour
In ribbed bamboo
Cos who says a push up bra needs to have underwire?
Our Iconic Low-back Series, Sold Out Twice!
Sheer and sexy, just stunning
Sheer and sexy, just stunning
Bring a little glam to your lingerie, because you're worth it
The one lace body for the ultimate style-up
NOT SURE WHERE TO START?
Meet our Icons
Perfected over 15 years, over 6 signature styles, 2 innovations, worn and tested on real women. The only brand where quality gets better every year.
LOVE NOTES
She'll tell you herself
THE PERK BY KATE BELIEF
A note from Kate
I started PBK in 2012 because I couldn't find a bra that actually fitted me. I assumed I was the problem. I wasn't, and neither are you.
After 15 years in the fitting room, I know that most women are settling for the wrong bra. This is what PBK is for. We are not just bras. We are about fit. comfort. style. A feeling. Like something is made for your body.
We don't make lingerie for anyone else's eyes but yourself. It's for the moment you get dressed and think - this is perfect for me.
BEAUTIFUL INSIDE & OUT
Empowering women since 2012
+ 1% of our annual profits go towards helping young girls and women in underserved communities
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happy customers within our community
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Donated to help women in need
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Women benefited from our bra donation campaigns
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Years of lingerie expertise