Merchandising is just about the most important element of a retail business. Each buy gets more and more difficult - if you were successful on your previous buy, there is added pressure to keep up the good work. If you were less than successful on your previous buy, you have to ensure your next buy works out. Well. This is why we tend to spend a huge chunk of our time planning our buys, and we were doing just that the past few weeks.
It's always nice to be able to share something insightful with all of you, and I would like to share some key styles, brands and trends coming up the next few months.
This month, look forward to more colour variations of Honeydew Intimate's Emma Elegance Bralette. Apart from the white and black must-haves, we went a little adventurous and bought a blue/yellow combination as well! If it makes us want to dip into the swimming pool and lie back with a glass of mojito, it's a good colour.
In May, you will be happy to know that we are bringing in a new UK brand, who has a wonderful collection of luxurious silks in classy prints.The tropic bra (featured above) is such a winner!
Now, fast forward to the 2nd half of the year - you will get deep plums, bright reds, more lace as well as jewel tones (think rubies, emeralds and sapphire).I must say I had a really hard time choosing between this plum and that red! As usual, Eberjey has AMAZING collections upcoming, and you will be able to preview them in the upcoming next few weeks. On top of all these beautiful lingerie we are bringing you, you will get a year-end surprise from us too! HINT: It's something for your significant other.
That's all for April and May. Look out for June and July's updates next month!